Some search industry watchers have called Google the “internet’s traffic cop,” and it’s a role Google seems to be growing more comfortable in, too. Late last week, for example, Google published an explanation of how it handles pages that are found to house malware, and how webmasters can clean up the problem and get back in Google’s good graces.
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Search engine optimization (SEO) is the implementation of strategies that targets the improvement of a website's traffic on the Web. Aside from personal pages on the Net, SEO targets the online business community to improve its productivity -- in terms of profit and success.
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